Skip to main content

Setup Overview

Configure your account in Account → Setup. This is where Day-1 and one-time configuration lives; day-to-day operations happen in Ad Manager mode.


Setup checklist

SectionPurposeRequired?
GAMAuthorize Anima to read your Google Ad Manager networkYes
WrapperCopy and install the wrapper tag on your siteYes
Core Web VitalsEnable CWV RUM trackingRecommended
Custom DimensionsAdd custom reporting dimensionsOptional

Additional areas visible in the portal under Account → Setup but not yet documented here:

  • Privacy — consent framework, GDPR / CPRA
  • User Sync — identity sync partners
  • Supply Chainsellers.json / schain

These are on the authoring backlog.


For a new account, work through in this order:


Where to find Setup

In the portal:

  1. Click Account at the bottom of the main sidebar.
  2. The sidebar switches to Account mode.
  3. Setup is the first expandable section.

Getting help

If you hit issues during setup:


Next